charlotte bobcats / big al's paint

big al’s paint was the all-nba campaign for al jefferson who’s ability to score "points in the paint" is well-known throughout the league. design of the can, the big al illustration, the paint brush, stirrer, towel, instruction booklet and t-shirt was done by myself. fellow bobcats designer ashley mulready designed the paint swatches, aaron dewey designed the "painting with big al" logo, and nicholas barmore designed the big al argyle pattern. copywriting by mike cristaldi, matt rochinski and myself. creative and art direction by josh whiteside and myself. al jefferson was voted to the 2014 all-nba team.

2014
CopywritingGraphic DesignPackaging
{ package design }
{ big al's company tee }
{ about the project }
 
big al’s paint was the all-nba campaign for al jefferson who’s
ability to score "points in the paint" is well-known throughout the league.
 
design of the can, the big al illustration, the paint brush, stirrer, towel,
instruction booklet and t-shirt was done by myself.
 
fellow bobcats designer ashley mulready designed the paint swatches,
aaron dewey designed the "painting with big al" logo
and nicholas barmore designed the big al argyle pattern.
 
copywriting by mike cristaldi, matt rochinski and myself.
creative and art direction by josh whiteside and myself.
 
al jefferson was voted to the 2014 all-nba team.

// OTHER PROJECTS //

charlotte hornets / arena branding / fan shop
2014
charlotte hornets / the reintroduction
2014
charlotte bobcats / team poster
2014
charlotte bobcats / 2012-13 look + feel
2014
charlotte hornets / inaugural web presence
2014
wearnuthing.com / site design
2014
charlotte hornets / bobblehead boxes
2014
charlotte bobcats / splattercat designs
2014
charlotte bobcats / 2014 nba playoffs
2014
nuthing / aesthetic collection vol. I
2014
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